Design Prompt: Something for the Home
Product Design + Development
what if?
what works?
what is?
what wows?
A modular storage system for the space under the sink with a webapp to make the design process simple, efficient, and fun for the user.
primary research
While conducting qualitative research through home visits and interviews, I learned of a very forgotten and overlooked space within the home - the space under the sink. In each home I visited, this space had little to no intentional design or organization. People either showed complete indifference and neglect, or they were embarrassed by the space. How could such a central space in the home be so underutilized and underappreciated? Upon further analysis of the marketplace, my team and I quickly discovered that an ideal solution did not yet exist.
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brainstorming
As we ideated, we used 6 vectors generated from our research to inspire and group the concepts. As the ideas made their way to the outskirts of the arc, they become more intricate and complex.
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concept development & rapid prototyping
In tandem with user feedback collected via dscout as well as design review sessions with various members and professionals in the plumping and kitchen design space, we did significant design iteration and prototyping.
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co-creation & design
We began by selecting the words that encompass our brand. We used customer co-creation tools to land on a design and brand logo that resonated with our users and the long-term vision for the product.
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